Hey, we’re Sam and Alex. Friends first, business partners second.

In September 2019 we decided to meet up for a Nando’s. Weeks later, bloom was born. We loved the name and everything it stood for.
bloom by name, bloom by nature.
Sam Helire-Howell Product Management Man Utd Season Ticket holder, keen traveller, amateur photographer, husband to D'arcy & father to Hallé. Born & raised in Stoke-on-Trent, I wasn't the strongest of academics, I quit college and never went to University, so learnt the hard way and had to graft my way through... my twenties with no career direction. I started in Tech Recruitment in 2014, moved to Manchester in 2016, and never looked back.
Alex Castell-Howard Software Engineering Wolves fan, The Office (UK) & Alan Partridge enthusiast, Dog lover & Guinness Connoisseur Originally from the West Midlands & the wonderful city of Worcester, home to the infamous "Worcester Sauce"! In 2014 I moved to the amazing city of Manchester after... University & for the past 8 years have immersed myself in the world of technology and loved every minute of it.
We’re proud and humbled to have helped build teams for some of the world’s leading brands.

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